Any online marketer is always looking for ways to get users to click their advertisements. It is a constant struggle, as each different traffic source has different styles that are going to drive more clicks. There are many things to take into consideration when you are looking at ways to get users to click ads. To start, you need to start by looking at the traffic source that you are working with, and knowing what is allowed, and also what kind of users they have. By properly analyzing their users, you can get a good idea of what kind of marketing tactics are going to be able to work. Each traffic source is going to have different things that drive traffic and create higher click through rates, and it is up to you to do the proper testing in order to figure that out. A few of the things that you need to take into consideration include;

Bright Colors

Bright colors tend to attract attention from users, and can be an excellent way to up your click through rate for your advertisements. This can be as simple as creating a brightly colored border, or you can even infuse the colors and in the advertisement itself. If you pay attention advertisement that you see in your day-to-day life, you will find that by colors is one way that many people draw attention to their advertisements.

Interesting Photos

Interesting photos are also an excellent way to drive more click through is on your Internet advertisements. By posting a photo that users cannot readily identify, or may wonder about the origin of, you should be able to receive more click through to. Try to make sure that the interesting photo is going to be relevant to your business and website, and that they are going to be within the rules for the website that you are advertising on. You will find that many websites are not going to allow obscene or unrelated content, so you need to make sure that you are doing everything that you possibly can to advertise using interesting photos, while staying within the rules and the limits.

Shocking Content

Believe it or not, shocking content also can increase your click through rate. Often people will wonder about the origin of the content, and will click on the advertisement in hopes that it is going to provide them with some sort of explanation. Keep in mind, that you should provide this explanation, and haven’t been relevant to your product in some way. Try to find a picture from your industry that you can purchase, that is considered to be shocking, and provide those I click on your ad with an answer and you will see your click through rate skyrocket.

Depending on the traffic source, there are many different things that need to be taken into account when you are creating advertisements. Shocking content, interesting photos, as well as bright colors have all been shown to provide excellent increases in click through rates.


Author Bio :- Charles Dodgson works as a content strategist for WL Marketing Link Building Companthat offers results-oriented, affordable SEO submission services and strategic Internet marketing solutions in sync with the recent Google search algorithm updates.

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