Category: Marketing

Making Events Work For You

There are lots of ways to market your business. You know this. You know how to market yourself well on Facebook (and all of the other social media portals). You know that your website is perfect. You’re confident in your content marketing skills. You might even be really great at cold calling and your most […]

Copyrights, Creative Commons and Legal Considerations when Marketing a Small Business

How would you feel if someone stole your hard work and claimed it as their own? What would you do? Just how far would you go to protect your livelihood? As a small business owner, these are questions you should ask yourself whenever you put together materials to market your business. If you’re not careful, […]

Tips for learning online: not just on Wikipedia

Looking to start a new career by acquiring knowledge online? Here are some suggestions for effective e-learning. Tips for learning online: not just on Wikipedia In the age of Web 2.0, tertiary education has expanded outside the classroom. There are an increasing number of students pursuing college degrees online. If you are one of them, […]

4 Easy and Effective Steps to Use Facebook for Small Business Success

Business success is hugely influenced by several major business aspects such as communication and marketing. This is particularly true for small market players such as home-based businesses and small to medium sized businesses (SMBs). Unlike the large companies that have all the luxury to spend on expensive marketing strategies like TV and radio ads, SMBs […]

9 Places To Advertise Your New Product

Are you launching a new product?  If so, then you need to advertise now to reach your sales goals and move the product off the shelves when it arrives in stores.  Fortunately, there are numerous places in which you can advertise about your product.  Pick a few of these 9 options. 1 – Magazines Advertising […]

Benefits of Using an Attractive Newsletter Design for Marketing

One of the major contributors for the success of the marketing campaigns is the newsletters sent to the target audience. The major benefit of sending newsletters is that within a friction of a second, these newsletters can carry all the information that you want to communicate to your customers from all over the world. The […]

Best value approaches to marketing your small business

When it comes to marketing your small business you don’t need to spend a fortune; there are some simplistic solutions that are completely free and just need a little common sense applying to them. The range is extensive, you may want to consider using an auto dialler to improve call efficiency and effectiveness or a […]

Top Tips for Closing a Business Deal Quickly

Knowing how to close a deal quickly is important for any business, but is especially crucial for small and medium-sized firms who particularly need the financial security that a signed contract can bring. Read on for some tips on how to get that coveted signature on the dotted line, pronto. Research the prospect This might […]

Making Your Mobile Customer Happy

Online business is booming Both online customers and ecommerce sites enjoyed a boom last year and the trend seems to be continuing into 2013. Where we were once scared of shopping online lest our identity or our credit card details were stolen, and against all the odds of a very flat economy, we seem to […]

How to improve your business’s products

How to improve your business’s products Most businesses will eventually reach a point where it becomes clear that some sort of change is needed, whether that involves expanding into a new market segment, scaling down your operations or restructuring the managerial hierarchy. However, one of the most common ways of instigating change involves improving the […]