Category: Marketing Strategies

Hit a Branding Home Run With Publicity

Starting a new branding campaign?  Want to impress your client by hitting one out of the park?  Concentrate on getting massive publicity.   You may be thinking why don’t I just do an advertising campaign?  You could if you want to take the safe but expensive route.  Let me tell you why publicity is much, much […]

Five Ways To Get Your Audience To Pop The Question!

  Social media networking provides business powerful tools to discover what makes their customers tick.  Become truly engaged with your audience and they’ll tell you how they want to do business, what they really need from you, what they can spend money on and much, much more.  So how can a business become more desirable, […]

Five Critical Steps to Building Effective Social Media Profiles

Using social media to brand your business can be very effective if you know what you’re doing.  Before you jump into social media it is important to understand how it fits into your overall marketing plan.  The crucial first step to social media branding success is setting up and managing your social profiles. Here are […]

Top Marketing Secrets of Hotels & Casinos

The Top Marketing Secrets Hotels & Casinos Use to Increase Business Due to the changing and competitive world all sectors are working tirelessly to find ways of sustaining their businesses. Hospitality industries are also striving hard to maintain, acquire and increase their business. Losing only one customer can be disappointment or a blow to hospitality […]

5 Out Of The Box Marketing Tips For The Small Business Owner

1. Don’t Advertise Big Time – Advertising is actually usually done by big businesses because it helps their business to get known and to have higher opportunities of getting customers. However, advertising is not that good for small businesses because it might drain more money from the company and it is risky because the money […]

How to Successfully Engage Your Audience

Engaging your audience is by far the most effective way of communicating and enlightening your audience on the intended message. Here are some tips that I know work miracles in engaging the audience: Use demonstrations. The audience would love to see part of or all of them getting directly involved with your demonstrations. Ask for […]

Social Media Strategies for a Small Business

 SEO  & Social Media Strategy It is a fact that social networking such as Facebook is one effective SEO strategy which improves the site’s ranking and boost small business. If you ask how this is possible, this article will show you how. SEO is all about getting your site to rank well in search engines. […]

Marketing Through Online Networking – Made Easy

Brand Marketing If you were to trace the history of the online brand marketing, you will find that the recent day phenomenon has undergone through numerous advancement over the years. Following the various developments in the internet marketing techniques, it is right also to say that marketing through online networking has been made easy. Today, […]

5 Ways To Tell That You Need An Accountant

When you first launched your small business, you likely did everything you could to minimize costs, including the expense involved in hiring an accountant. However, small businesses, when well run, can grow rapidly. Increases in profits, changes in investments and expenses and adjustments in business types can result in significant changes to the company’s financial […]

Five Steps to Getting a Small Business Out of Obscurity

Break Out of Obscurity With so many businesses coming and going, each clamoring for attention, consumers have a tendency to be turned off by new companies. Getting customers to invest their interest or energy in a product or service will always be an uphill battle. The battle for customer interest doesn’t have to be a […]